Suretrac Tires is now embedding radio frequency identification (RFID) chips inside commercial truck tires and retreads, enabling fleets to better manage their tire assets throughout the full life cycle.

The chip is built right into the tire in a well-protected area during the manufacturing process. It’s not added after the tire is built or stuck on under a patch after the tire goes into service.

In mixing processes, RFID labels can be applied on the big bags of chemicals, rubber and an RFID reader fixed on the loader. The moment the wrong chemicals are recognized by the reader the loader will stop, and an alarm is activated. Mistakes can, therefore, be prevented before they occur.

RFID also helps with regulatory compliance. Within the United Arab Emirates, current law requires individual tire production data be directly associated with a car and therefore, an end-user. This can be achieved by bar code or QR code, but certainly more easily with RFID. These regulations are expected to be implemented within a number of other regions.

Distributors and fleet owners are recognizing more and more the value of RFID to support their processes. Soon distributors will demand tire producers apply a customized RFID tread label. And fleet owners will ask for customized, embedded RFID tags.

To support these processes, demands, and concepts, the tire mold and/or material carrier needs an RFID identifier This can be difficult given a harsh environment like the tire industry.

Please contact us for available sizes and patterns.